ACTIVATED CHARCOAL IS STORMING SKINCARE…HAVE YOU TRIED IT YET?
A black wonder that has the power to detoxify & transform your skin!
Living in a dusty, polluted city? Tired of skin that looks dull, drab and patchy no matter what you do? Sick of acne breakouts and enlarged pores? Try skincare products powered with activated charcoal, the wonder ingredient that has the amazing ability to trap toxins, nullify pollutants, balance oiliness and reduce pore size, to refresh, revive and revitalize your skin.
When we think of really effective skincare ingredients, the mind creates visions of expensive oils, flower extracts and rare herb potions. However, there’s one rather common black and gritty substance that’s giving these exotics a run for their money: it is activated charcoal that’s being seen in numerous personal care and beauty care products like face masks, face washes , face scrubs and even teeth whitening toothpastes!
Not your barbecue grill variety, this is different!
If charcoal makes you think of barbecue grills, old style tandoors and sketching charcoal sticks, stop right there. There’s a world of difference between regular charcoal and activated charcoal. Both are types of carbon, both are black and yet, they are not quite the same.
Charcoal vs Activated Charcoal: Let us explain
When wood or other organic materials are heated slowly in absence of air, their water and volatile content evaporates leaving behind black lumpy and porous chunks. This is called charcoal.
Activated charcoal is made from regular charcoal by processing it at high temperatures (mostly using steam) in special furnaces. This treatment activates the charcoal by creating millions of very tiny pores that are negatively charged and highly adsorbent i.e. able to trap and bind toxins. Activated charcoal used in skincare is usually made either or bamboo or coconut husks for assured purity and absence of hidden toxins.
Note: Please do not use regular charcoal ever to treat your skin in any way as it can have unseen toxic substances that can harm your skin.
What makes activated charcoal a wonder ingredient for skin and health
As we know, activation of charcoal creates a huge number of tiny pores on the surface of charcoal. This makes the surface area available for trapping and binding toxins unbelievably large. Believe it or not: just 1 gram of activated charcoal has a surface area of over 32000 square feet! Plus, as activated charcoal is negatively charged, it attracts positively charged toxins very efficiently to clean up its surroundings.
Activated charcoal has been used for ages as a poison antidote and indigestion soother. Emergency Rooms all over the world use it to treat drug overdoses and food poisoning because it has this wonderful ability to be able to trap toxins into its pores before these can be absorbed by the body and expel them safely from the system. Activated charcoal is also used in water purification systems and fish tank cleaning systems.
The very same anti-toxin principle makes activated charcoal a terrific ingredient for skin and beauty care too. Pollutants, dirt & toxins: Activated Charcoal traps all
When added to a face mask or face wash or face scrub, activated charcoal safely traps dirt, toxins, pollutants and excessive oils – both on skin’s surface and hidden inside pores. Once you wash off the face mask or face wash or face scrub, the skin emerges really clean, the pores look visibly smaller and excessive oiliness is gone too. Regular use of skincare products with activated charcoal helps improve skin’s glow and texture. It also helps check acne and breakouts as clean and tight pores do not get infected. Amazing, right!
WOW Skin Science has created a super marvelous range of premium skincare products with activated charcoal as star active ingredient.
WOW SKIN SCIENCE ACTIVATED CHARCOAL FACE WASH is an anti-pollution, anti-toxin & anti-dirt face wash for all skin types including acne prone skin.
It gives your face total cleansing with its nourishing clear gel that contains tiny black beads filled with activated charcoal and tiny green beads filled with tea tree essential oil. These beads burst gently on lathering and get to work on your skin.
Activated charcoal traps pollutants, toxins, dirt and impurities; tea tree essential oil disinfects, heals and soothes skin. With every wash, your skin feels cleaner and fresher than ever before.
WOW SKIN SCIENCE ACTIVATED CHARCOAL FACE MASK undoes negative effects of pollution, smoke, fuel exhausts and dust that rob your skin’s glow day after day.
It revives skin with its advanced anti-pollution care that’s enriched with Activated Charcoal Powder, Liquorice Extract & Alteromonas Ferment Extract from French Polynesian Sea Waters, it gently removes pollution particles, impurities, dust and dead cells from skin to leave it looking supremely clean, smooth and aglow.
That’s not all: We are presently working on creating a superb activated charcoal face scrub too. Keep watching this space for the launch announcement!